Häagen-Dazs is an American ice cream brand, established by Reuben and Rose Mattus in Brooklyn Heights, New York, in 1961. Starting with only three flavors: vanilla, chocolate, and coffee, the company opened its first retail store in Brooklyn, New York, on November 15, 1976.
Kurt Cobain was saved from suicide by Stewie in "Family Guy Viewer Mail No. 2", convincing him to eat Häagen-Dazs instead.
Peter tells Lois to think outside the box in "Baking Bad", like the makers of Dreyer's ice cream do. A cutaway shows an ice cream spokesperson stating that people at the supermarket need something to look at before they choose Häagen-Dazs.
To ease his mind from the depression of losing his girlfriend "Heather", Chris decides to eat a container of Häagen-Dazs in "Encyclopedia Griffin".